Tag: SEO

Are 404s Hurting Your Rankings?

When was the last time you checked your site for 404s? If you’re like most people, it’s probably been a while. They are not the most important SEO ranking factor, but according to the latest SEO ranking factors from Moz.com (see here), linking to 404s on your site is a pretty bad idea. Luckily, there… Read more »

Useful SEO Bookmarklets

This is a quick tutorial on how to install a core set of very useful SEO tools right in your browser using bookmarklets. Bookmarklets are really small bits of JavaScript that you can add to your browser “favorites” or “bookmarks”. They can be used to check a wide variety of useful SEO stats right from… Read more »

BOLD vs STRONG, EM vs ITALICS Which is Better

The question of whether we should use <STRONG> tags vs <B> tags in one of our larger sites came up recently while we were implementing some changes, based on the recommendations of one of the SEO companies who are consulting with us (at my job). One company recommended that we use <STRONG>, and not <B>,… Read more »

New SEO Questions Answered Section

I’ve been getting a lot of requests lately to share what I’ve learned at the various search marketing conferences that I have attended. I though it would be a lot easier if I could just answer specific questions. Now, I’m not claiming to be an “Expert SEO”, but I do know a thing or two… Read more »

My Essential Notes from PubCon Vegas 2007

I’ve had several requests over the past week to give up some of the info that I learned at last week’s WebmasterWorld Pubcon Vegas conference. Well, I’m definitely not going to go over every single session, because: A) I didn’t attend every session. I only attended about 1/5 of the sessions. B) It’s already been… Read more »

SEO Commandments

Want good rankings? No problem. Just follow the commandments. The 10 Commandments of Search that is. thou shalt not hide your content , nor serve different versions; for I the god of thy search am a jealous god, visiting the iniquity of the previous owners upon the domain to the 3rd and 4th generations and… Read more »

.EDU: We Trust You!

Last week, while attending my favorite developer group, the Western MA Developer’s Group, I met someone who works for Smith College. He developed, and manages an application for tracking classroom equipment they use at the school. Just out of curiosity, I asked him if he had ever found any students using pages from the college… Read more »

Duplicate Content Cure Plugin for WordPress

Surprise. Your WordPress Site Isn’t Search Engine Friendly We have all seen the standard “WordPress SEO” articles that discuss the obvious things that you can do to optimize your WordPress blog. Most focus on optimizing titles, permalinks, meta keyword and description tags, and possibly adding a Google sitemap. All of these are important for SEO,… Read more »

SEO Glossary: SEO from A to Z

SEObook.com, the company that brought you the SEO book, and who also generously gives away a whole array of valuable SEO tools (with the source code) for free, has released a new SEO Glossary. The SEObook brand is well known and respected throughout the SEO community for putting out top notch products, most notably the… Read more »

The Essential Guide to Link Building

I just got off the phone with my father, who recently started a new blog (thanks to a birthday present from me). His blog has been online for over 5 months now with his own domain, and he wanted to know why things were so quiet. “5 months and no comments, or emails!?” He asked,… Read more »