Category: SEO

General SEO

Useful SEO Bookmarklets

This is a quick tutorial on how to install a core set of very useful SEO tools right in your browser using bookmarklets. Bookmarklets are really small bits of JavaScript that you can add to your browser “favorites” or “bookmarks”. They can be used to check a wide variety of useful SEO stats right from… Read more »

I Guess Anyone Can Be an SEO Expert These Days

See if you notice anything odd or out of the ordinary about these SEO and SEM firms? “…visitors, and Search Engine Optimization (SEO) to improve your site’s rankings in popular engines.” “We offer this Promotion Package specially priced @ only $75/year for unlimited submissions to 100 Internet search engines” “professional search engine… Read more »

SEO Commandments

Want good rankings? No problem. Just follow the commandments. The 10 Commandments of Search that is. thou shalt not hide your content , nor serve different versions; for I the god of thy search am a jealous god, visiting the iniquity of the previous owners upon the domain to the 3rd and 4th generations and… Read more »

.EDU: We Trust You!

Last week, while attending my favorite developer group, the Western MA Developer’s Group, I met someone who works for Smith College. He developed, and manages an application for tracking classroom equipment they use at the school. Just out of curiosity, I asked him if he had ever found any students using pages from the college… Read more »

34 Industry Leaders Rate Search Ranking Factors

Rand Fishkin of has gathered an impressive all star group of search engine optimization industry experts to participate in his second version of “Search Engine Ranking Factors“. Right off the bat, one huge improvement over last year is the layout and design of the page. Though design isn’t a ranking factor, Design can be… Read more »

Analyzing Outbound Links: Who Are You Linking To?

We’ve all probably heard a concerned mother tell a child “Don’t touch that! You don’t know where it’s been!”. Well, it’s too bad we as webmasters don’t have someone to tell us the same sort of thing when we decide to link out from our sites. “Don’t link to that site! You don’t know where… Read more »

SEO Glossary: SEO from A to Z, the company that brought you the SEO book, and who also generously gives away a whole array of valuable SEO tools (with the source code) for free, has released a new SEO Glossary. The SEObook brand is well known and respected throughout the SEO community for putting out top notch products, most notably the… Read more »

Search Operator Guide for Google, MSN, and Yahoo

Advanced search operators are query words or symbols that perform special actions in a search engine. Google, Yahoo, and MSN all offer Advanced search operators, and the following list attempts to describe what they do and give examples for each search engine.

The Essential Guide to Link Building

I just got off the phone with my father, who recently started a new blog (thanks to a birthday present from me). His blog has been online for over 5 months now with his own domain, and he wanted to know why things were so quiet. “5 months and no comments, or emails!?” He asked,… Read more »

One Benefit of Keywords in URLs for SEO

There have been a good many discussions on the importance of keywords in URLs when it comes to ranking search engine optimization. Most of that talk has been based around the question: “Do keywords in your url help to boost a sites ranking in the search engines?” This has mostly been in the context of… Read more »